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Sean John Clothing, Inc. was founded in 1998 with a goal of producing high-quality, well-made sportswear with a fashion forward, urban sensibility. The clothing is organized into categories called Sean John, Bad Boy Sportswear, Sean John Tailored and Sean John Accesories. Products offered include suits, knitwear, bottoms, outerwear, accessories, shirts, ties, hats and denim.
The label has enjoyed tremendous success, with annual sales exceeding $100 million, and multiple fashion design nominations. In 2004, the Council of Fashion Designers of American awarded Sean John the Men's Designer of the Year award.
Sean John's fragrances are produced in collaboration with M.A.C., an Estee Lauder company. The first Sean John fragrance, men's Unforgivable, was launched in 2006.